網(wǎng)站建設(shè)完成之后并不是一勞永逸的，建好網(wǎng)站后還需要企業(yè)精心的運(yùn)營(yíng)才會(huì)越顯成效。大致的說(shuō)，企業(yè)網(wǎng)站建好之后，要做幾個(gè)方面的：
The website construction is completed and not put things right once and for all, built the site enterprises need careful operation will be more effective. Roughly speaking, the enterprise website building, to do some:
網(wǎng)上推廣不可缺少要讓更多的人知道你的網(wǎng)站，了解你的企業(yè)就要在網(wǎng)上進(jìn)行推廣。營(yíng)銷(xiāo)型網(wǎng)站建設(shè)網(wǎng)上推廣的手段很多，大多數(shù)是免費(fèi)的。主要的推廣手段包括搜索引擎注冊(cè)、注冊(cè)加入行業(yè)網(wǎng)站、郵件宣傳、論壇留言、新聞組、友情連接、互換廣告條、B2B站點(diǎn)發(fā)布信息等。除了網(wǎng)上的推廣外，還有很多網(wǎng)上與網(wǎng)下結(jié)合的渠道。比如將網(wǎng)址和企業(yè)的商標(biāo)一起使用，通過(guò)產(chǎn)品、信箋、名片、資料等途徑可以很快地將企業(yè)的網(wǎng)站告知你的，也方便他們從網(wǎng)上了解企業(yè)的最新動(dòng)態(tài)。
Online promotion is indispensable to let more people know your site, know your business will be in line for a promotion. Online promotion website marketing means many, most are free. The main means of promotion includes search engine registration, registered to join the industry website, mail promotion, forum, news group, friendship connection, exchange advertising, B2B site release information etc.. In addition to online promotion, there is a combination of many online and offline channels. For example, the web site is used together with the trademark of the enterprises, through product, stationery, business cards, data path can be quickly will inform you the corporate Web site, also facilitate them to learn about the latest developments in the enterprise from the internet.
網(wǎng)站內(nèi)容的維護(hù)和更新網(wǎng)站的信息內(nèi)容應(yīng)該適時(shí)的更新，如果現(xiàn)在訪問(wèn)企業(yè)的網(wǎng)站看到的是企業(yè)去年的新聞或者說(shuō)在秋天看到新春快樂(lè)的網(wǎng)站祝賀語(yǔ)，那么他們對(duì)企業(yè)的印象肯定大打折扣。因此注意適時(shí)更新內(nèi)容是相當(dāng)重要的。在網(wǎng)站欄目設(shè)置上，也好將一些可以定期更新的欄目如企業(yè)新聞等放在首頁(yè)上，使首頁(yè)的更新頻率更高些。
The information content of the website content maintenance and update the site should be timely update, if access to corporate Web site to see is the last news or see a happy spring festival website greetings in the autumn, so their impression for the enterprise must sell at a discount greatly. So pay attention to content update is very important. In the website construction, also will be the best can be regularly updated columns such as corporate news on the front page on the home page, update frequency more.
不斷完善網(wǎng)站系統(tǒng)，提供更好的服務(wù)企業(yè)初始建網(wǎng)站一般投入較小，功能也不是很強(qiáng)。隨著業(yè)務(wù)的發(fā)展，網(wǎng)站的功能也應(yīng)該不斷完善以滿足顧客的需要，此時(shí)使用集成度高的電子商務(wù)應(yīng)用系統(tǒng)可以更好的實(shí)現(xiàn)網(wǎng)上業(yè)務(wù)的管理和開(kāi)展，從而將企業(yè)的電子商務(wù)帶向更高的階段，也將取得更大的收獲。
Continuously improve the website system, provide better service enterprise initial construction site general investment is small, function is not very strong. With the development of business, the functionality of the site should also continue to improve to meet the needs of customers, this time using the electronic commerce application system integration can be achieved online business better management and development, the electronic commerce enterprise to a higher stage, will also get more harvest.
企業(yè)應(yīng)設(shè)專人或?qū)ｉT(mén)的崗位從事網(wǎng)站的服務(wù)和回饋處理。向企業(yè)網(wǎng)站提交的各種回饋表單、的商品、發(fā)到企業(yè)郵箱中的電子郵件、在企業(yè)留言板上的留言等等，企業(yè)如果沒(méi)有及時(shí)處理和跟進(jìn)，不但喪失了機(jī)會(huì)，還造成很壞的影響，以致不會(huì)再相信你的網(wǎng)站。
Enterprises should service and feedback process dedicated or specialized post in the website. All submitted to the enterprise website feedback forms, commodity, to the enterprise, in the enterprise mailbox in the e-mail message board messages and so on, if the enterprise does not have timely treatment and follow up, not only lost the opportunity, also caused a bad influence, so that won't believe your site.